Custom

GoGifte

An AI gift-discovery platform with affiliate product recommendations — a custom React website built entirely with Claude (AI-assisted development), not on WordPress or Wix.

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PROJECT TYPE
AI-built affiliate e-commerce platform
SCOPE
Full custom build · AI gifting assistant · Affiliate product catalogue
TECHNOLOGY
ReactClaude (AI-assisted build)Affiliate integrationsTailwind CSS

SCREENSHOTS

GoGifte.com — desktop homepage
GoGifte.com — desktop homepage
GoGifte.com — mobile view
GoGifte.com — mobile view
01

The challenge

Gift shopping is overwhelming — buyers know the person, not the product. The goal was a platform that turns a few details about the recipient into useful gift suggestions, while earning through affiliate product recommendations. It also had to be built fast, without a traditional CMS or a large development team.

02

The approach

Build the entire platform with AI-assisted development using Claude: a custom React front end with an AI gifting assistant that asks about the recipient and occasion, then recommends products from an affiliate catalogue. Keep the experience conversational and mobile-first, with clear paths from suggestion to purchase.

03

Implementation

AI gifting assistant

Built a conversational flow that collects details about the recipient, occasion, and budget, then suggests matching gift ideas.

Affiliate product catalogue

Structured product recommendations with affiliate links so each suggestion can lead directly to a purchase on the partner store.

Custom React build

Developed the whole site as a modern React application through AI-assisted coding with Claude — no WordPress, no page builder, full control over design and performance.

04

Validation

The assistant flow, recommendation pages, and affiliate links were tested across desktop and mobile, and the site was reviewed for load speed and crawl/indexing health after launch.

05

Outcome & learnings

A fully AI-built affiliate e-commerce platform — proof that a modern, revenue-ready web product can be designed and shipped with AI-assisted development. The most recent project in this portfolio.